What shipped? Vercel Chat SDK now ships an official Instagram adapter for building DM bots.
What changed? The new @chat-adapter/instagram package lets you connect Chat SDK bots to Instagram Direct Messages. Bots can send and receive DMs with media attachments, render cards as quick replies and link buttons, show typing indicators, detect reactions, and handle story replies. The adapter uses the same Chat SDK interface — swap your adapter and the same bot logic works on WhatsApp, Messenger, Telegram, and now Instagram.
import { Chat } from "chat";
import { createInstagramAdapter } from "@chat-adapter/instagram";
const chat = new Chat({ adapter: createInstagramAdapter() });
chat.on("message", async (msg) => {
await msg.reply("Hey from your bot!");
});
Why does a builder care? Instagram DM bots are a massive distribution channel for conversational agents — 2B+ monthly active users, and the Chat SDK's adapter pattern means you build once, deploy everywhere. One codebase, six platforms.